{"id":5722,"date":"2025-08-06T14:29:51","date_gmt":"2025-08-06T14:29:51","guid":{"rendered":"https:\/\/xim.ag\/07-cases\/fraisa\/"},"modified":"2026-10-28T19:48:59","modified_gmt":"2026-10-28T19:48:59","slug":"fraisa","status":"publish","type":"page","link":"https:\/\/xim.ag\/en\/07-cases\/fraisa\/","title":{"rendered":"Fraisa"},"content":{"rendered":"

Future-proof B2B commerce for complex manufacturer structures<\/div><\/div><\/div><\/div>
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Challenge<\/p>\n<\/div><\/div><\/div>

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Approach<\/p>\n<\/div><\/div><\/div>

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Solution<\/p>\n<\/div><\/div><\/div>

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Result<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Swiss family business with an international focus<\/h1><\/div>

The FRAISA Group, headquartered in Bellach (Switzerland), is one of the leading manufacturers of high-performance tools for metalworking. Since its founding in 1934, the company has stood for the highest technological standards, creative engineering, quality and teamwork. With around 545 employees at seven international locations, FRAISA supplies industries such as watchmaking, medical technology, automotive and aviation. Through continuous investment in product development and technology, FRAISA is consistently pursuing its vision of a sustainable, digital future.<\/p>\n

Another important step in this direction is the introduction of a powerful, modern web shop based on the Intershop Commerce Platform in the Microsoft Azure Cloud. The customer is at the center and can buy tools efficiently and benefit from service offerings.<\/p>\n

https:\/\/www.fraisa.com\/en\/<\/a><\/p>\n<\/div><\/div><\/div><\/div><\/div>

8500<\/div><\/div>

products in four
\nproduct categories<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

7<\/div><\/div>

companies
\nworldwide<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

300.000<\/div><\/div>
product
\ndata records<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Scope of services<\/h3><\/div>

Conception & implementation of a B2B commerce platform<\/p>\n

Integration of the system landscape (ERP, PIM, DAM)<\/p>\n

Development of a middleware and API architecture<\/p>\n

International rollout & further development<\/p>\n<\/div><\/div><\/div>

Technologies<\/h3><\/div>

Intershop Commerce Platform<\/p>\n

Microsoft Azure Integration Services (AIS)<\/p>\n

Microsoft Azure Cloud<\/p>\n

PIM & DAM systems<\/p>\n<\/div><\/div><\/div>

Industry<\/h3><\/div>

Manufacturer of high-performance tools<\/p>\n<\/div><\/div><\/div><\/div><\/div>

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Challenge<\/h2><\/div>

The custom-built web shop, more than 15 years old, was technologically outdated and increasingly posed a security risk. In addition, the decentralized structure with different country sites led to an inconsistent shop presence, as the in-house solution could not handle this complexity. This fragmentation also led to redundant data maintenance and made efficient work more difficult.<\/p>\n<\/div>